Smt. Chaitra H V
Assistant Professor
Qualification: MBA in Finance, NET
Courses taught: MBA, BBA and B.Com
Area of expertise: Finance, Human Resource Management, Marketing Management.
Contact details: chaitra.hv@sdmmmkmysore.in
Paper Presentation:
- Presented a paper on “A Study on - Work Life Balance” in National level conference organized by Acharya Institute of Technology, 03/04/22.
- Presented a paper on “A study on adoption of business analytics for teachers in context of college” in National level conference organized by GSSSIETW, on 10/01/2026.
Paper Publication:
- Published paper on "Comparative Analysis of Customer Satisfaction Between Amazon and Flipkart: A Case Study in Mysore City" in International Journal for Research in Engineering Application & Management. ISSN: 2454-9150 on August, 2023.
- Published paper on "Significance of E-Commerce in Emerging Markets" in IJRCS journal. ISSN: 2456-6683 on December, 2024.
- Published paper on “Impact of Digital Payment Systems on Small Businesses” in International Journal of Research and Analytical Reviews (IJRAR) ISSN: 2349-5138 on December, 2024.
- Published a paper titled “The Influence Of Transformational Leadership On Employee Performance Through Employee Commitment: Evidence From India’s It Industry” in TPM – Testing, Psychometrics, Methodology in Applied Psychology is a quarterly peer-reviewed journal that indexed in: Scopus, PsychINFO, EBSCO, Scimago. TPM journal has been accepted for indexing in the Emerging Sources Citation Index, a new edition of Web of Science. Vol. 32, No. S9, 2025, ISSN: 1972-6325, on 2025.
Seminar / Conferences/ Workshops/ FDP attended:
- Attended a workshop - Emerging trends in research-II, State level workshop organized by SBRR Mahajana First Grade College, 08/07/19.
- Attended a Faculty Development Programme on” National Education Policy – 2019” held on Feb-2020, organized by SBRR Mahajana First Grade College, Mysore.
- Attended a workshop on "Application of Statistical Tools in Social Science Research" on Mar-2022 organized by Sarada Vilas College, Mysore.
- Attended a Faculty Development Programme – “PRERANA” from 3rd Oct to 10th Oct-2024, organized by Sarada Vilas College, Mysore.
- Attended a workshop on "Next - Gen Commerce Teaching: Bridging Theory and Practice" on May-2025 organized by Sarada Vilas College, Mysore.
- Attended HR Conclave 2025 on “HR Synergy – Connecting Academia, Industry and Innovation” organised by Department of MBA, GSSSIETW, Mysuru on 01.08.2025.
- Attended a Research Development Program on “Crafting an Impactful Research Paper” organised by SDMIMD, Mysuru on 22.08.2025.
- Participated in the virtual National level Faculty Development Program on “Artificial Intelligence for Teaching Pedagogy” organised by Seshadri Puram Degree College, Mysuru on 03.09.2025.
- Attended a One-day State level FDP on ‘Research design and Methodology for Emerging Researchers in Commerce and Management’ organised by JSS college for women, Mysuru on 27.12.2025.
- On 14.11.2025 attended Conclave on HR and Organizational Excellence organised by GSSSIETW, Department of MBA in association with EDINN Foundation and Mysore CHRO forum, NIPM Mysore Chapter, Mysore.
Other Achievements:
- Successfully participated and completed AICTE Training & Learning (ATAL) Academy Faculty Development Program on ENTREPRENEURIAL STRATEGIES FOR SUCCESS IN THE EMERGING BLUE ECONOMY at Rathinam College of Arts & Science from 9/12/2024 to 14/12/2024.
- Attended MITTRATVA 2026 - A one day management fest as a panel jury member for HR event (Synergy Squad) organised by the Department of Management Sciences, MIT Thandavapura on 20.01.2025.